Xiyang Shi is Product Director at Yoocar, leading the Product and R&D teams. With over 15 years of experience in IT and telecommunications, he drives product innovation and the integration of next-generation technologies for the IoV and autonomous driving sectors. He specializes in turning advanced technical trends into reliable, commercial-ready enterprise solutions.

As a product leader, he promotes agile and innovative practices to enhance engineering capabilities, combining customer insights with new technology adoption to keep R&D at industry-leading standards. Under his leadership, Yoocar builds high-performance, secure connectivity platforms and recruits top engineering talent.

Before joining Yoocar, he held key roles at Ericsson, including Lead Development Engineer, R&D Manager, and Strategic Product Manager, giving him a unique blend of technical execution and product strategy to bridge complex software architecture with user-centric delivery.